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Advice from the crowd
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It is easy to find out what a single person is thinking - just go ahead and ask them. But what if you need the representative opinion of many people? A task that Q.One will be happy to take over for you.
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There are many phases in project oriented market research - we realize each one of them for you: In the first step we define in cooperation with you the decision problem or respectively the opinions to be identified. After that we define information sources and survey possibilities. Once the information is obtained - depending on task and complexity through research in reputable sources or through representative surveys - we evaluate it. We analyze and interpret all data and present them in comprehensible form. Based on the results of the market research we finally develop the suitable strategies specifically for your company.
Online market research
The internet is an ideal platform for quickly and inexpensively identifying the opinions and preferenes of your target group:
| Internet polls are still efficient even in very short intervals |
| Cutomers can be asked about new products as well as variations and diversifications on target and in a timely manner |
| The survey is neither subject to geographical nor time limits |
| Good reachability also of very small target groups - ideal for niche products |
| Direct integration of your customer communities into the market research |
Many data can be collected on your own website using simple methods. In this regard Q.One is offering three options:
| Invitation to assess products. By having visitors tick off multiple-choice fields you can quickly find out which products are well received and which are not. |
| Invitation for a quick survey. This format is restricted to one question with alternative answer options - ideal for identifying opinions which need to be obtained quickly and in a timely manner. |
| Assistance in quality improvement. Ask your customers to fill out a detailed questionnaire. This form of market research is ideal for obtaining valuable data regarding your website, your range of products and the quality of your service. |
In order to increase the feedback we will be happy to provide you with incentive suggestions, finetuned to your target group.
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